DIY Guru - Podcast Series
DIY Guru - Podcast Series
DURATION
2 Months
DURATION
2 Months
CLIENT
DIY Guru
CLIENT
DIY Guru
Recording & Editing
Recording & Editing
Publishing
Publishing
PROJECT OVERVIEW
PROJECT OVERVIEW
To expand reach, build authority, and establish deeper audience trust, DIYguru needed a long-form content format that stood out in the EV education space. We proposed launching a founder-led podcast , blending storytelling, industry insights, and thought leadership into one scalable content engine
To expand reach, build authority, and establish deeper audience trust, DIYguru needed a long-form content format that stood out in the EV education space. We proposed launching a founder-led podcast , blending storytelling, industry insights, and thought leadership into one scalable content engine
The Challenge
The Challenge
DIYguru had no podcasting history. The challenge was to create a show that felt authentic, binge-worthy, and relevant to students and industry professionals alike. And to ensure the episodes did more than sit on YouTube, they had to drive growth across other platforms, too.
DIYguru had no podcasting history. The challenge was to create a show that felt authentic, binge-worthy, and relevant to students and industry professionals alike. And to ensure the episodes did more than sit on YouTube, they had to drive growth across other platforms, too.
WHAT WE DID
WHAT WE DID
We proposed and structured a founder-centric podcast series, guiding the content strategy, theme buckets, and platform rollouts. The team executed it internally, recording and producing a consistent stream of episodes. Each episode was amplified using YouTube Shorts, Reels, and quote carousels to ensure every long-form piece fed the rest of the content pipeline.
We proposed and structured a founder-centric podcast series, guiding the content strategy, theme buckets, and platform rollouts. The team executed it internally, recording and producing a consistent stream of episodes. Each episode was amplified using YouTube Shorts, Reels, and quote carousels to ensure every long-form piece fed the rest of the content pipeline.
